Innovations
From the injection of sound or scent, varying production techniques, digital interactivity or special builds, we are dedicated to exploring media innovations and creative developments that foster greater consumer engagement and create award winning OOH.
Have an idea? Challenge us to demonstrate how our expertise in malls and innovative thinking can turn unique creative concepts into tangible media solutions.
LEGO slides into World Play Day
Shoppers of all ages were surprised with a unique slide installation outside the LEGO store in Bluewater, all in honour of World Play Day (12th October 2023).
Installed between 9th - 15th October, the slide proved extremely popular amongst Bluewater visitors, encouraging a total of 3,787 people to take the plunge! That's an average of around 500 people per day.
Creative Scope
3D Special Builds
We can recreate and build 3D models that are showcased in our standout atrium spaces. Previous examples range from fragrance bottles, film characters and even a giant ‘Puggerfly’ for 3 Mobile.
Attachments
2D and 3D extensions can be attached to our regular ownership sites, allowing for some truly creative executions. Previous examples include a 3D bee, a glittery dress and a mascara wand.
Ceiling Banner
Looking for something completely out of the ordinary? The ceiling Banner we installed at Bullring, Birmingham is the largest piece of advertising ever installed in a UK mall, measuring the same size as a doubles tennis court.
Audio & scent
Pair your traditional media with an audio element via voiceovers or associated brand soundtracks. Scent boxes can be also be fitted to match what people see with what they smell, adding an element of sampling without staffing.
Interactivity
Whether it’s touch, gesture, motion or mobile interactivity, Orbit Ownership sites offer the ideal platform to create a digital connection between audiences and campaigns and generate greater impact and memorability.
Special production
Whether it’s mirrored, glittered or breakout vinyls, our special production techniques can deliver that extra element of impact that takes a campaign beyond the expected and make your creative completely unmissable.