Announcement, December 2018
Announcement, December 2018
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Netflix were recently able to use a combination of large in mall formats and digital platforms to launch their original series ‘Lost in Space’.
Offering a cinematic experience, Limited Space’s network of digital screens are strategically placed throughout the mall. Netflix were able to take advantage of the flexible platforms rotational features to captivate key audiences.
Utilising a range of bank of lifts and single solus sites within a selection of malls, multiple creatives featured characters from the upcoming series. Extending the campaign further, Netflix transported shoppers straight into the spaceship by internally wrapping the inside of a number of lifts. The inclusion of sound boxes created an immersive experience, optimising overall impact.
Banner and Panoramic platforms added scale and stature that ensured the campaign was unmissable within the environment.
🛍️ Soaring retail sales 🔎 Spikes in search data 🗣️ Social endorsements 👕 Product interaction Just a few signs of t… https://t.co/V8wyOrMI55
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RT @RD_newsfeed: Warm weather and bank holiday help UK retail footfall rebound https://t.co/qs1hKtOmYX
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We're still loving the #PeterRabbit2 campaign on our #OOH formats: ⬆️ Panoramic provides size & stature 👁️ Adlift… https://t.co/XdhpD0OY5G
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UK box office results for the first weekend post-lockdown in 2021 were positive as #PeterRabbit2 topped the chart w… https://t.co/ZSikubAyAf
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RT @TalonOOH: Cinema owners took an estimated £7m in ticket sales over the weekend, led by #PeterRabbit2. And with mall footfall increasin…
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