Announcement, February 2022
Announcement, February 2022
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It’s hard not to look up when OOH is this effective!
Netflix creatively used our unique Atrium Banner format to playfully add context to their OOH activity for the launch of their new Original film, ‘Don’t Look Up’, starring Leonardo DiCaprio.
Stretched out across open atrium space in Bullring, Birmingham, the Atrium Banner created a huge canvas for Netflix, making their campaign impossible to avoid and provide a note-worthy juxtaposition to the film title.
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